Youth Initiative

Why We Ride!

Why we ride!

There's nothing quite like the joy that comes from riding a bike. Whether it be on pavement, through dirt, or over rocks. Hopping on a bike is one of life's simple pleasures. Bikes are a way to get around town, to relax, to have adventures, and to stay happy and healthy. -

Simply put, we believe that life is far more enjoyable when it's experienced on two wheels. We believe that by coming together, we can make our world a better place to ride.

Bicycling is for everyone!
Bicycling is the second most popular outdoor activity in the United States.

Bicycling can help you live longer and better.
Adolescents who bicycle are 48% less likely to be overweight as adults.

For every 15-minute increase in daily moderate-to-vigorous physical activity a 12-year-old has, they have a 10% reduction in fat mass at age 14.

The average U.S. child eats 165 calories more than they burn per day.

It's time to get kids riding.
In just one U.S. generation: the percentage of kids who walk or bike to school has dropped from 50% to 15% and childhood obesity has tripled.

When People Ride Bikes, Good Things Happen

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